I was in the Etsy Forums last week and read a great post from Flyingbuttons about creating a marketing calendar. It's a quick read so check it out.Tracking what you are doing to market your shop, is a great way to see trends that effect our business. It's a way to see what marketing efforts are effective and what are not, as well as the best time to do certain marketing projects. I bought an expensive calendar today and I am going to start tracking next week. I know it seems like work, but I know this information will make it easier to cut back on my computer time so I can get the most out of my marketing efforts.
Update from last weeks post
I want to thank everyone who commented last week on the How Much Time Post, it seems we are all struggling to make it work with the time that we have. Check out the comments for other ideas and suggestions. I would love to here about any changes made over the week that have helped with your business.
Over the past week I have cut back on some of my computer time to be more creative and it seems to be working. I also worked on my blog. I added a few items and took off a couple of out of date things, and I do plan to add a sign up box for a newsletter I am going to start, before the week is over. Do you have a newsletter? Here are some ideas to get you started. Plus, this is a new venture for me and I would love to here any feedback you would like to share on the success of your newsletters.
May 12 - 18
-I am still going to try to cut back on my computer time even more and start working on my Facebook account. Still trying to figure out how to attract new fans and add interesting content.
Here is my plan for the next couple of weeks:
May 19 - 25
-I am going to see if I can stick to my 3 hours on the computer a day and mix it up a little by doing 3 days of morning computer time and 3 days of afternoon computer time.
-Work on my Etsy and 1000 Markets shops, adding new items, working on my photo's, update my descriptions, etc...
May 26 - June 1
-Create a computer schedule (my daughter will be out of school and I hope to spend some time with her)
-Work on my Social Networking sites
By June I hope to be a more organized, have my computer usage under control, and doing thing that will help my business grow. A tip Ramblin Mama shared in the comments of last weeks post How Much Time was devoting a day of the week to a certain marketing task: Monday-my shops, Tuesday-blogs, and so on making sure everything is covered over the week without spending a lot of time on the computer. I think this is a great idea and hope to incorporate into my daily routine.
Since last week have you made any changes to your schedule? Do you have plans to change your schedule for summer? Have you cut out any venues that have not been successful? Please share!
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